Friends of ours have a nine-year-old daughter, Melania, who is a cancer survivor.

This sweet kid is friends with our daughter, Giavanna, who is the same age, so this really hit home.

It was a terrible struggle at the time.

Seemingly endless...

Today you have a clean slate filled with endless possibilities.

How will you harness your potential to create the very best you?

Your self-image will fulfill any label that you put on yourself.

If the world feels like a dark place, bring your own...

Throughout the course of your life, you've likely accomplished many great things.

You know, things you did at a really high level.

The same fundamentals that helped you win in the past will get you where you want to go today.

That's because the...

The professor stood in front of the class with an empty jar.

Around the jar, he had some big rocks, some smaller pebbles, and a pile of sand.

The jar represented his life, and the big rocks, pebbles, and sand represented all the things he needed...

Ever have an "aha" moment?

This refers to the somewhat common human experience of suddenly understanding a previously incomprehensible problem or concept.

This glistening, pristine moment of insight is also called the eureka effect.

You see,...

I love the snow.

Anybody who doesn't probably never experienced skiing, snowboarding, or other fun winter sports.

But at a certain age, like over 40, you really need to prepare your body for these activities.

It's not like you're 15 years old with...

Some days you get the bear. Some days the bear gets you.

And while many challenges seem nearly impossible to overcome, especially in the midst of the struggle, there are always lessons to be learned.

Lessons like "don't poke the bear."

Oftentimes...

Is this year the year you turn things around and finally get healthy?

Maybe you are looking to lose weight (aka bodyfat) from your waistline.

Or perhaps you want to feel happier and less depressed.

If you are looking to rebuild your body, the time...

You've probably heard that bodyfat is burned in the kitchen.

This is true; however, many over-40 men and women are so busy that they do "not have time" to cook.

In this article I wrote, Quick and Healthy Cooking Hacks, Josh Hingst, former...

The medical field (as we know it) wasn’t always the strict scientific, research-backed community that it is today.

Because up until the late 1700s, it was based mostly on myth, folklore, and knowledge from people such as chiefs, priests, and...

You're at a pivotal moment.

Maybe you're frustrated with the progress you've made with your goals.

Perhaps you haven't even started yet.

Truth is, what you do right now determines your future success.

Do you reboot your brain and move forward?

Or...

Do you work with women over 40 years, Coach Joe?

Short answer is yes.

Dr. Alison Benedetto is in the best shape she's ever been in her entire life.

She's lean and strong. Sculpted shoulders. "Toned" arms (without one "arm curl").

How Alison Got...

Did you know that African elephants have the longest gestation period in the entire animal kingdom?

It’s true.

It takes a whopping 645 days for a mother elephant to produce a baby elephant.

Compare that to an animal like the opossum, which...

A blacksmith creates beautiful objects from wrought iron or steel.

He uses extreme heat to and brute force to forge the metal, using tools to hammer, bend, and cut.

It takes work and it's tough but worth it. 

Similarly, you grow most when the...

Did you hear about Elon Musk’s recipe for global domination?

Is it revolutionizing transportation both on Earth, through electric cars - and in space, via new-and-improved rockets?

Nope, it's 80-hour workweeks.

Elon Musk said that a person...

DISCLAIMER: Real before-and-after pics.

(No photoshopping here.)

Brittany Azzolina renovated her body, her health, and her life.

The pictures are only eight months apart.

Brittany is an awesome example of what is possible.

As a Premium...

I had a conversation with a client and she mentioned the number-one reason she feels she’s achieved such great results.

Did she find the perfect workout program?

Well, her custom-tailored training program is pretty great, but it wasn’t...

My 70-something-year-old father did stand-up comedy, for the first time, on a stage in New York City.

Not only was it very funny, but there were many teachable moments.

In the audience there were something like 1,200 attendees from Brown...

The other day, I posed a question asking folks, over 40 years, what their biggest barriers are to hitting their goals.

And a number of people gave a similar answer:

"Me."

"Me, myself and I."

"I am my biggest barrier."

I know that many of you...

I meet a lot of men and women, over the age of 40, who are stuck.

They're frustrated with their their lack of discipline and, as a result, poor health.

The sad part is many struggling folks do nothing whatsoever about it.

Sure you may "try" a new...

"I haven't been to a training session since November."

That was the line my client greeted me with as I said "hello" to them recently.

And guess what, it's totally okay.

Everybody knows December can be a tough month, thanks to holidays, snowy...

What if you made this year the healthiest year you have ever had?

Sounds great, right?

I know it's not easy, but it is possible.

Here's how to start.

First, you have to be intentional about what you want to do.

This isn't just writing it down and...

Growing up, hard work was a badge of honor.

“That guy is a hard worker.”

It was the strongest compliment a lot of people could give.

If someone was willing to sweat a little more or go a little longer, well, they were deemed...

Feeling lethargic? Maybe overweight and out of shape?

What you need right now is a proven plan to get you back to your happiest, healthiest self again.

That’s the cold, hard truth.

It’s estimated that 54% of people admit to having...